Claire Leiter
Recent Posts
Nothing sells our products better than happy customers! Watch the video below to hear how Michigan Election Resources is using the iJetColor Pro for fast turnaround on their short-run, election ballot envelope printing.
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Charitable organizations are facing an increased demand for their services AND a surge of donations. Hopefully the steady flow of charitable giving will continue as the pandemic marches on. Remit envelopes are an effective way for charitable organizations to remind people to give and make it easy to do so.
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Do you know about the increased demand for direct mail created by the global pandemic?
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"But you know, happiness can be found even in the darkest of times, if one only remembers to turn on the light." ― Albus Dumbledore Our customers are surely turning on the light! Their creative endeavors to do some good in these “dark” times is a great way to focus on what they can control while supporting the communities they serve. Here are a few examples:
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Everyone gets so much mail every day and who has time to open all of it? Don't overlook the marketing potential of the envelope. How can you help your customers make sure that their mailers don't end up in the recycling bin? After all, you both put a lot of work into it. To help ensure that their message is read, help your customers to utilize the blank space of the envelope with these three ideas.
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You might be sick of hearing about politics already, but I wouldn’t turn a deaf ear to the noise—it can mean serious business for printers. Offices from the top (*ahem* the President) down (including, perhaps, your local county tax assessor or city council members), are on the ballot in November which means there are a lot of campaigns vying for attention. And direct mail is one way they’ll achieve it—will you be helping them? Here are three components to earning and fulfilling Election Direct Mail business this year.
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When considering an investment in an envelope press—whether your current device is old or broken or you’re retiring your offset press—you will likely look at both inkjet and toner. They differ greatly, so here are a few questions to ask yourself.
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The iJetColor family began with the first high-speed, low-cost digital inkjet envelope press—the iJetColor Classic. And for six years, printers from two-man shops to five-location operations utilized this reliable, durable equipment for printing millions of full-color envelopes.
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