Bill Frederick
Recent Posts
One of the best parts of my job is hearing feedback from our customers. I love hearing how the iJetColor has impacted their bottom line and changed the way they handle short-run envelope printing. Below, I've outlined the top three things our customers share about their experience with their new envelope printer.
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One of the biggest hurdles you need to overcome in order to increase the ROI of your direct mail campaigns is standing out from the crowd. When someone receives a pile of letters and postcards in the mail, one of the first things they do is filter through what they need to look at and what they can toss out.
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Today, I'll be covering the advantages inkjet printing has over toner-based printers, especially when it comes to short-run envelope printing.
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We just launched the next generation of inkjet technology, the iJetColor NXT, at PRINT18 and are excited to have added another profitable short-run envelope solution to our iJetColor family. So, what’s new with the NXT?
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With the largest print show of the year approaching, printers around the country are beginning to think about the new equipment and technology they want to see. With all of the options and varying technologies, where does one begin to discern what equipment is right for them? When it comes to printing short-run envelopes, we believe finding the right equipment starts with three simple questions.
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We get it, many business owners like to own the equipment they use, but our customers have shared some compelling reasons why our Manufacturer Power-of-Zero financing program was actually the better business decision for them. Here’s why:
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Here are three areas where you can clearly see the difference between inkjet printing and toner-based printing.
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When businesses choose the iJetColor Press, they're typically replacing an older, toner-based system, replacing a press, looking to increase their services and capabilities, or wanting to become more efficient without increasing overhead.
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Nowadays, businesses are focusing most of their energy on online marketing. They’re able to personalize emails and grab the attention of their readers by sending them messages with words and images that are picked just for them. These same efforts that help businesses stand out online can be even more effective offline.
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For those of you asking yourselves this question: Why should I purchase an iJetColor Press? To help you find the answer, I've included five reasons why an investment in a short-run, full-color envelope printer is worth it.
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