For over six years, we’ve helped hundreds of businesses print short-run envelopes faster and more profitably with a single solution: the iJetColor Press (which is now known as the iJetColor Classic). Powered by Memjet technology, the iJetColor outputs at 1/3 of the cost of toner devices and 2x faster, making it the right solution for 900+ printers in North America. With the increasing demand for inkjet solutions and a widening number of printers transitioning to inkjet from toner or offset, we too needed a wider range of solutions to meet those needs—thus, came the iJetColor NXT and the iJetColor Pro in September 2018. What’s the difference? Which one will meet your needs? There are two primary components to this decision.
Read More
With the increase in digital clutter, consumers are turning back, with appreciation, to what was once coined as “junk mail”. Perhaps surprisingly, 73% of consumers say they prefer direct mail for brand communication, and 56% find it to be the most trustworthy form of communication. Does that fire you (or your press) up? Here’s why it should considering USPS’s new service, Every Door Direct Mail (EDDM).
Read More
Many Printers who are making the switch to inkjet have questions about how to market and sell their new capabilities. For Printers still evaluating inkjet, they wonder how they would do the same. Rest easy with these three key elements to marketing and selling inkjet envelopes:
Read More
We love working with print shops that are transitioning from traditional offset to digital for envelope printing. While they’re often excited to jump in after years of deliberation, they take the time to ask the right questions about how digital inkjet printing can be effectively implemented into their existing business. So, if you’re like them, you’ll want to remember these three aspects to a successful transition into digital inkjet printing.
Read More
As we near the end of the year, many of us use this time to reflect on where we are and plan for where we want go. This is especially important as we continue to witness changes in the industry that are demanding printers to either adapt to new demands or lose out—on business and profit. If you’re looking to grow your business next year, here are three market trends that are important to consider when developing your plans for 2019.
Read More
It’s been a few weeks since PRINT18 and we’re still experiencing the post-show high. The opportunity to exhibit new products, see other innovations in the industry, and meet the iJetColor users we’ve on-boarded through the years is energizing and always brings me renewed excitement for the next year. This year, PRINT18 also renewed my appreciation for three key ideas that make all the difference between gaining a customer and gaining an enthusiast.
Read More
We just launched the next generation of inkjet technology, the iJetColor NXT, at PRINT18 and are excited to have added another profitable short-run envelope solution to our iJetColor family. So, what’s new with the NXT?
Read More
Service matters. But you know this—especially as a printer when you have a deadline to meet but a piece of equipment that is down or not functioning properly. At Printware, we know this too, and are here for our customers 24/7 for when that inevitable technological hiccup pauses your production. Meet some of the team that keeps over 1,000 customers happy and profitable:
Read More
With the largest print show of the year approaching, printers around the country are beginning to think about the new equipment and technology they want to see. With all of the options and varying technologies, where does one begin to discern what equipment is right for them? When it comes to printing short-run envelopes, we believe finding the right equipment starts with three simple questions.
Read More
Any good business owner knows the importance of evaluating ROI when considering an investment in new printing equipment. But technology and new media specialist, Paul Gillin, asked, “When you say ROI, do you mean return on investment or risk of inaction?” Most people first think about the return on investment which is one method of measuring your possible return - but many customers remind us that you also have to factor in the risks of inaction when investing. Below are a few considerations for those of you thinking about adding a new inkjet envelope press.
Read More