Printers and marketers are always looking for ways to increase the effectiveness of their direct mail campaigns. When done well, direct mail marketing can engage your recipients and significantly increase your return on investment (ROI). Today, I'll share a few ways to make your direct mail efforts more successful simply by doing more with an envelope.
ST. PAUL, MINNESOTA – September 8, 2017 – Printware, a leading supplier of prepress and digital solutions to the print industry, will debut the iJetColor Pro Light Industrial Envelope Printing Press to commercial and mailing providers during Print ’17 held at the McCormick Convention Center in Chicago, Illinois September 10-14 in Booth 2463.
When customers compare the costs of running envelope runs on their previous machine vs. on the iJetColor, they discover a huge opportunity for increasing their printing profitability.
Finding ways to stay both competitive and profitable is a struggle for many small- and medium-sized businesses today. Inkjet printing is quickly gaining the attention of print providers who have been operating in the printing industry for decades, as well as new business owners who realize that print materials are far from obsolete.
When you're considering ways to improve marketing efforts, don't underestimate the power of the envelope. Envelopes play important roles in most people's daily lives. They carry personal and professional information right to doorsteps, and they have the capabilities to delight individuals and drive consumer action.
When it comes to comparing envelope printers, few things are as valuable as first-hand accounts of individuals and businesses who have already purchased and put the technology to use. Today, I'm sharing iJetColor testimonials from two of our customers.
The iJetColor Press is an inkjet printing system that brings considerable value and efficiencies to its owners and operators. And because of the many efficiencies of the iJetColor Press, you can lower overhead costs and invest in the success of your business.
Beyond its speed and capabilities, the iJetColor Press is also a wise choice for the environment. And those environmental benefits also translate into considerable savings. As you'll see below, iJetColor printing requires just a fraction of the energy consumption of other digital printing devices.
The origins of iJetColor begin with two companies: Printware™ and Memjet™. Printware™ was a company with decades of experience providing solutions to printing problems. Their products and services were focused on making printers more profitable.